It is important to manage your company’s online reputation, to see what is being said about your company and also to make sure your competitors aren’t doing anything shady with your brand name.  We can stress the importance of monitoring and managing your online reputation all day long but what are some actual things you [...]

Affiliate programs have long been a popular way to drive conversions and visibility for online businesses. There are many small companies that rely heavily on affiliate programs for sales in every industry, from simple informational product companies such as Fat Loss for Idiots to Fortune 500 companies like Walmart, affiliate marketing is a big business [...]

Here at Anvil, when clients come looking for guidance on a social media strategy we strongly encourage that a well laid out plan is established before jumping into the mix. So, when a company hasn’t tested out social media marketing yet, I’m alright with that. If a company realizes that for whatever reason, they aren’t [...]