Yahoo pipes used to be scary, I’ll admit it. When I went to set up my first pipe I really found out how limiting my technical skills were. But now there is a repository of already created pipes that can easily be customized.My pipe of choice (why do I feel so dirty in writing that!) is a pipe to track online coverage from:

yahoo.com
search.yahoo.com
news.search.yahoo.com
google.com
news.google.com
live.com
search.live.com
api.technorati.com
technorati.com
bloglines.com
findory.com
rss.findory.com
blogsearch.google.com
icerocket.com